zachary allott
music not impossible

Music : Not Impossible —

2020
BRAND IDENTITY
ART DIRECTION

Music : Not Impossible

An identity for haptic technology brand that was born from the needs of the deaf and hard of hearing communities.

Music : Not Impossible's experience translates sound through a sophisticated, vibrotactile wearable device. In building a brand identity we led with the metaphor of vibration and touch in a way that elevates the Music : Not Impossible's brand for the launch of their product and event series, The Creator Network.

Created at Cinco Design

With Brendan Miller, Nathan Nalavenko & Caitlin Mitchell.











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